Multichannel or Omnichannel Hotel: what’s the difference?

In short, to be a multichannel business means that customers have more than one channel to communicate, interact or buy, but each channel works separately. An omnichannel business means that not only customers have more than one channel for their disposal, but also that all channels communicate between them. Few people actually understand what omnichannel […]

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4 pre-stay topics that can improve guest experience

New York or Lisboa. All around the world, guest services are overloaded with all kind of questions from clients. Even though it may seem like a boring task, addressing fast client’s simple inquiries affects deeply your guest experience. One common mistake that hoteliers do is to consider guest experience only the experience provided during guest […]

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